VELO, bicycle culture and design

Velo
Bicycle Culture and Design

Editors: R. Klanten, S. Ehmann

Release: April 2010
Price: € 35,00 / $ 50,00 / £ 32,50
Format: 21 × 26 cm
Features: 240 pages, full color, softcover
ISBN: 978-3-89955-284-3

Velo introduces a wild bunch of passionate cyclists – frame builders, urban planners, artists, photographers, and those who ride professionally – who are making an impact. They are not only shaping styles, but promoting cycling as a primary form of transport. The book also explores the aesthetic of today’s cycling culture and presents custom-made frames and art bikes as well as a selection of contemporary illustration and design influenced by the cycling movement. Geared toward anyone who has a personal or professional interest in cycling, Velo is the fast lane into a current topic that is both entertaining and socially relevant.

http://www.gestalten.com/books/detail?id=ceafb21a2721f16b012723cde6990004

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art4d, architecture / design & arts

number 166
dec 09 – jan 10

Easy Rider. A Michigan-based design firm, JRUITER

+ studio has just designed Inner City Bike to simplify people’s inner-city personal transportation needs. As the trarget group lives and works in the city environment with minimal space, bicycling at this level might be more about fashion and culture than speed and performance. The design team simplifies a typical bicycle structure and inner city bike is the result. The bicycle includes planetary gear, free-wheeling hub, and is on the slow side – quirk, but fatiguing over longer distances. The positives are easy quick turns, and huge power to the rear wheel to go over curbs and other cityscape structures.

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the doctors tv show

the doctors tv show

Jan. 15th, “The hottest health trends for 2010”
The inner city bike was shown on the Doctors TV show.

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Bizmode Magazine

Bizmode Magazine

Volume 24 Good Things List

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